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Privacy Policy

Your Privacy Matters to Us

At African Travel Book, we’re committed to protecting your personal information and respecting your privacy. This Privacy Policy explains what data we collect, how we use it, and the measures we take to keep it secure. Our goal is to provide a safe, trustworthy experience as you explore Africa’s best travel services through our platform.

1. Who We Are

African Travel Book is an independent online travel directory. We connect users with verified African-based tour operators, safari companies, guides, hotels, vehicle rental providers, and travel agents.

We are not a booking agency — we provide a platform that helps you discover and connect with service providers across the continent.

2. Information We Collect

A. Information You Provide

We collect personal or business-related details when you:

  • Create a business listing: name, contact information, descriptions, photos, and service details
  • Set up a user account: name, optional profile info
  • Submit a contact form or inquiry: any details you include in the message

B. Information We Collect Automatically

When you use the site, we may collect technical and usage information, such as:

  • IP address and browser type
  • Device type and operating system
  • Pages viewed, time spent on the site, and interaction history
  • Cookies and similar tracking technologies (see below)

3. How We Use Your Information

We use the information we collect to:

  • Display accurate business listings and improve search results
  • Respond to your questions, listing submissions, or inquiries
  • Improve website performance and user experience
  • Notify you of important updates or relevant promotions (with the option to opt out)

Your information helps us keep the platform helpful and relevant.

4. Cookies and Tracking Technologies

Cookies are small files that enhance your experience by remembering your settings and preferences. We use them to:

  • Help the site remember your preferences
  • Analyze site performance through tools like Google Analytics
  • Offer smoother navigation and content delivery

You can control or disable cookies in your browser settings at any time.

5. How We Share Your Information

We do not sell your personal data.

However, your information may be shared with:

  • Service providers who help us operate the website (e.g., hosting, analytics)
  • Travel providers when you submit an inquiry through a listing
  • Legal or regulatory authorities if required by law

We work only with partners who uphold strong privacy standards.

6. How We Keep Your Information Safe

We use industry-standard security practices including SSL encryption, secure hosting, and firewalls to safeguard your information.

While no website can be 100% secure, we are committed to keeping your data protected. We also encourage you to use strong passwords and be cautious when sharing personal details online.

7. Your Privacy Rights

Depending on your location, you may have the right to:

  • View or update your personal information
  • Request deletion of your user account or business listing
  • Withdraw consent for certain types of data use (like marketing communications)

To make a request, please use the contact form on our website.

8. Links to Third-Party Sites

Some listings or articles may contain links to external websites. We do not control these sites and are not responsible for their privacy policies. We recommend reviewing their terms before sharing any personal information.

9. Children’s Privacy

African Travel Book is intended for users aged 16 and above. We do not knowingly collect personal data from children. If we become aware that a child’s information has been submitted, we will take steps to remove it.

10. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page along with the revised date. Continued use of the site indicates your agreement with any updates.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or how your data is handled, please reach out using the contact form on our website. Contact us here